Social gaming companies like Zynga and Playdom have proven that casual/social gaming can be an extremely lucrative business. But their success can’t be solely attributed to the quality of their games — they’re also finely tuned to maximize their virality. Users are often asked to invite their friends to join them, or publish stories to their accounts on Facebook, Twitter, and other services

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HeyZap Helps Flash Games Go Viral With New API, Launches Analytics Too

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